Bioventus Joins Osteoarthritis Action Alliance
In keeping with our company’s mission to partner with the healthcare community, AHT Marketing is proud to announce Bioventus has joined the Osteoarthritis (OA) Action Alliance. The OA Action Alliance was established in a joint venture between the Arthritis Foundation and the Centers for Disease Control and Prevention (CDC) in 2011. It is a national coalition of organizations committed to elevating OA as a national health priority and promoting effective policy solutions.
“One of the goals of the OA Action Alliance is to engage individuals with OA, as well as their family, friends and caregivers, with ideas to minimize disease progression and optimize quality of life through effective clinical and self-management strategies,” said Ray Perry, Senior Product Manager, Bioventus. “Through an active collaboration we believe we can broaden our combined reach to these audiences.”
In 2018, OA Action Alliance launched the first nationwide campaign focused on OA awareness and prevention called StandUp2OA. In addition, the OA Action Alliance provides educational tools for healthcare providers, patients and caregivers seeking solutions for knee OA. A few of these include monthly educational webinars, local Walk with a Doc programs and a Walk with Ease activity guide.
The AHT Marketing team will be sharing additional information on resources and partnership opportunities later this year. In the meantime, visit www.oaaction.unc.edu to learn more about the OA Action Alliance.

