Departments > Creative Services > Guidelines and Resources

Brand Guidelines
- Bioventus Brand Guidelines – Updated 2023
Implementing the Bioventus brand in communications
– Download PDF » - EXOGEN Brand Guidelines – Updated 2019
Implementing the EXOGEN brand in communications
– Download PDF »
- DUROLANE Brand Guidelines – Updated 2019
Implementing the DUROLANE brand in communications
– Download PDF » - HA Portfolio Brand Guidelines – Updated 2019
Implementing the HA brand in communications
– Download PDF »

Corporate Templates
-
- Letterhead – US
MS Word documents
– Durham, NC » | Memphis, TN » - Fax Cover Sheets – US
MS Word documents
– Durham, NC » | Memphis, TN »
- Letterhead – US
-
- PPT Template – Updated 07/26 use for presentations
– Download PPT »
- PPT Template – Updated 07/26 use for presentations
-
- Letterhead – International
MS Word documents
– Canada » | The Netherlands »
– Germany » | UK » - Fax Cover Sheet – International
MS Word document
– The Netherlands » - Social Networking
Use for online networking platforms
– LinkedIn header image » | Zoom backgrounds »
- Letterhead – International
- Voicemail Greetings
Use one of the scripts below:
Hello, you have reached [name] at Bioventus. Please leave a message, and I will return your call as soon as possible. Thank you.
Hello, you have reached [name] at Bioventus. Please leave a message, and I will return your call as soon as possible. For immediate help, contact [name and number]. Thank you.
Hello, you have reached [name] at Bioventus. Please leave a message or try contacting me at [alternate number]. Thank you.
-
- Email Signature
MS Word document
– Email Signature – Updated July 2026 »
– Instructions for adding Email Signature Graphic »
– US News Overall Badge
- Email Signature

Creative Services Resources
- Creative Brief
Online form for campaigns with multiple projects
– Access form » - Best Practices
Working with Creative Services productively and efficiently
– Download PDF »
- Project Primer
Online form for one-time and standalone projects
– Access form »

Editorial Resources
- Bioventus Editorial Style Guide
Bioventus’ exceptions and additions to AMA style
– Download .docx » - Abbreviations and Acronyms
Common abbreviations and acronyms used at Bioventus
– Download .xlsx » - EXOGEN Claims Book
Claims and reference for EXOGEN
– Download .docx »
- DUROLANE Claims Book (US)
United States claims and references for DUROLANE
– Download PDF » - DUROLANE Claims Book (INT)
International claims and references for DUROLANE
– Download PDF »

Image Libraries
- Meeting Backgrounds
– Go to SharePoint folder » - EXOGEN
– Go to SharePoint folder » - HA Portfolio
– Go to SharePoint folder » - DUROLANE
– Go to SharePoint folder » - GELSYN-3
– Go to SharePoint folder » - SUPARTZ FX
– Go to SharePoint folder » - StimRouter
– Go to SharePoint folder »
- Surgical
– Go to SharePoint folder » - Corporate Logos
– Go to SharePoint folder »

Trademark Information
- Using the Bioventus trademark
Bioventus and the Bioventus logo design have be submitted for trademarking in multiple geographies. Currently, the mark is a registered trademark in: “the Europe Community” (Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden and United Kingdom), the US, and “WIPO countries” (Australia, Japan, Switzerland, Norway, Turkey and Russia Federation). Please refer to Writing Style Guide to learn how to designate our registered trademark.In other countries, Bioventus is a trademark and has not received registered status.
- International trademark use
EC Certificate
– Download » - Trademark documentation
Certificate Summary
– Download » - Using the Bioventus trademark
Usage
– Download » - WIPO Certificate
– Download » - Japan Registration
– Download »
Contacts & Actions
Creative Services Team
Scott Petrie, Director
Stephanie Phipps, Manager
Mike Ramirez, Senior Art Director
Joel Storey, Graphic Designer
Gene Downs, Senior Copywriter
Ellie Convie, Copywriter
Project Primer
Business Cards
Logos
Contact Scott Petrie or Stephanie Phipps for hi-res, printable logo files (corporate and product logos).
